GRAND RAPIDS, Minn., October 8, 2026 – Yanmar Compact Equipment North America is expanding its Atlantic Canada dealer network through a new partnership with Madsen Construction Equipment in Newfoundland and Labrador. The partnership strengthens Yanmar’s presence in the province, providing contractors and equipment owners with greater access to Yanmar’s compact construction equipment portfolio, backed by local sales, parts and service support.
The addition of Madsen reflects Yanmar’s continued investment in strengthening its Canadian dealer network and expanding access to the equipment, expertise and support customers need throughout the ownership experience.
“Canada continues to be an important growth market for Yanmar, and strengthening our dealer network is central to how we serve our customers,” said Anna Christine Sgro, President, Yanmar Compact Equipment North America. “Madsen brings strong local market knowledge, established customer relationships and equipment expertise in Newfoundland and Labrador. Together, we can expand access to Yanmar equipment while providing the responsive local support our customers expect from both Yanmar and our dealer partners.”
Locally owned and based in Paradise, Newfoundland and Labrador, Madsen brings extensive construction equipment sales and service experience to the partnership. Adding Yanmar expands its equipment offering for contractors and equipment owners throughout the province, backed by expertise in machine selection, parts and ongoing service.
“Our customers count on us to recommend equipment with confidence and support it for the long term,” said Geoff Pearcey, Dealer Principal, Madsen Construction Equipment. “Yanmar is a premium brand we are proud to add to our portfolio. We look forward to helping customers across our province put these machines to work.”
To find an authorized Yanmar Compact Equipment dealer near you, visit our Find a Dealer page.
About Yanmar Compact Equipment North America
Yanmar Compact Equipment North America (YCENA), headquartered in Grand Rapids, Minnesota, delivers compact track loaders, mini excavators, compact wheel loaders, and tracked carriers to dealers and customers across the United States and Canada. Designed for demanding construction environments, Yanmar equipment is engineered for durability, performance, and jobsite productivity. YCENA supports a strong dealer network with equipment solutions, parts, service, and training, while continuing to invest in product development and innovation to meet evolving contractor needs. For more information, visit: yanmarce.com.
About Yanmar Compact Equipment
Yanmar Compact Equipment (Yanmar CE) is a global leader in the design, manufacture and support of compact equipment for construction and other earthmoving applications. Its portfolio includes extensive ranges of mini and midi excavators, wheel loaders, compact track loaders and tracked carriers, supported by a wide range of services designed to ensure customer success. With manufacturing facilities in Asia, Europe and North America and an extensive international dealer network, Yanmar CE is known for its innovative approach, reliability, performance and commitment to customer satisfaction. These traits are reflected in the company’s tagline, “Building with you.” For more details, visit: yanmar.com/global/construction/
About Yanmar
Founded in Osaka, Japan, in 1912, Yanmar was the first ever to succeed in making a compact diesel engine of a practical size in 1933. A pioneer in diesel engine technology, Yanmar has expanded its product range, services and expertise across engines, agricultural machinery, construction equipment, energy systems, marine products, machine tools and components. Yanmar’s global business operations span seven domains, delivering advanced solutions toward realizing a sustainable future. For more information, visit: yanmar.com/global/about/
MEDIA CONTACT
Maria Locacciato
Yanmar Compact Equipment North America
maria_locacciato@yanmar.com
(218) 603-0943
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